POSITION OFFERED:
Digital Content Strategist
DUTIES:
Jacksonville, FL-Employ content planning techniques to increase visibility and engagement with content, products, or services in Internet-enabled devices or interfaces with the goal of informing, entertaining, inspiring, and engaging potential customers of the Jacksonville Football Club; manage tracking and reporting of search query behaviors on general or specialty search engines or other Internet-based content; analyze research, data, or technology to understand user intent and measure outcomes for ongoing optimization; participate in the development and implementation of online branding strategy; optimize Web site exposure by analyzing search engine patterns to direct online placement of keywords or other content; assist in setting up or optimizing analytics tools for tracking visitors' behaviors; identify appropriate Key Performance Indicators (KPIs) and report key metrics from digital campaigns to the Creative Director; work with camera and video equipment to film soccer practices and games and interview players and staff for use in digital campaigns.
REQUIREMENTS:
Bachelor Degree in Media Studies or related field
HOURS:
30 hours per week
SALARY:
$19.88 per hour